On average, American farmers receive less than twenty cents per dollar for their products. The majority of your food dollar goes to middlemen, such as food brokers, distributors, and retailers. By comparison, when you purchase locally produced food, a much higher return per dollar goes to the farmer. In the case of farmers' markets for example, the farmer receives 100% of each dollar you spend. In addition, when you spend money in your community, it gets spent an average of seven more times inside the community before it's finally spent outside. So, when you buy locally grown produce, you're not only supporting your local farmer, you're also supporting the entire local economy.